BEACHWOOD, N.J. – July 28, 2015 – Community Medical Center, a RWJBarnabas Health facility, has partnered
with Ocean County, the National Recreation and Park Association and CBS
EcoMedia to construct a new fitness-themed play pocket trail at Jakes
Branch County Park in Ocean County. The Jakes Branch County Park Play
Trail now offers local children and their families a trail experience
that integrates play, physical activity, education and socialization.
Jakes Branch County Park is a regional park located off of Double Trouble
Road in Beachwood, New Jersey.
Today’s event celebrates the unveiling of the trail and grand opening
for the Ocean County community. The grand opening was celebrated with
leadership from Ocean County, RWJBarnabas Health and CBS EcoMedia.
“RWJ Barnabas Health and Community Medical Center are committed to
caring for people outside of our hospitals’ four walls, and today
is a great example of that,” said Michael Mimoso, FACHE, MHSA, President
and Chief Executive Officer, Community Medical Center, Toms River. “If
we teach our children to be active and make exercise fun, they will be
more likely to continue it throughout their lives. That is why this play
trail is so important to Community Medical Center and the children of
Ocean County,” he added.
With funding generated through CBS EcoMedia’s WellnessAd Program,
the Jakes Branch County Park Play Trail will be the first of its kind
in Ocean County. The trail is designed with play components such as the
“Tilted Spinning Leaf Seat,” the “Caterpillar Crawl-Through”
and the “Three-Cell Honeycomb,” all of which help to provide
users with a sense of discovery, an appreciation of the environment and
a sense of community.
"With this trail, children and their families now have the opportunity
to access an outdoor experience that integrates play, physical activity,
education and socialization all at Jakes Branch County Park," said
Ocean County Freeholder Virginia E. Haines. "We are very pleased
to have partnered with these health and recreational groups, in developing
this new recreational and educational trail. Ocean County is happy to
host this trail at Jakes Branch – the first of its kind in New Jersey.
It's a great opportunity for children to experience all we have to
offer at this park and all of our parks," Haines said.
“We are so pleased to be a part of RWJBarnabas Health’s Play
Trail development project,” said Paul Polizzotto, President and
Founder of EcoMedia. “Their continued commitment to the wellbeing
of New Jersey communities facilitates the kind of long-lasting impact
that EcoMedia strives to affect.”
Children joined Seth Zimmerman, Director, Sales and Marketing, CBS EcoMedia,
Michael Magnum, Director, Ocean County Parks & Recreation and Michael
Mimoso, President and CEO, Community Medical Center, untie a burlap ribbon
to mark the official opening of the Jakes Branch Play Trail, the first
of its kind in New Jersey.
Children enjoyed crawling through the Ant Hill, one of six play stations,
at the grand opening celebration of Jakes Branch Park County Park in Beachwood.
One of the six play stations, the Ant Hill, provides children the opportunity
to learn about ants and their role in the environment while being active
About the National Recreation & Park Association
The National Recreation and Park Association is a national not-for-profit
organization dedicated to advancing park, recreation and conservation
efforts that enhance quality of life for all people. Through its network
of 46,000 recreation and park professionals and citizens, NRPA encourages
the promotion of healthy and active lifestyles, conservation initiatives
and equitable access to parks and public space. For more information, visit
www.NRPA.org. For digital access to NRPA’s flagship publication, Parks &
About the Ocean County Department of Parks & Recreation
The Ocean County Department of Parks and Recreation, funded by the Ocean
County Board of Chosen Freeholders, consists of 27 parks, three nature
centers, four conservation areas, over 65 miles of hiking trails and two
golf courses. In total, the Ocean County park system covers over 4000
acres. Visitors can experience many ecologically diverse systems from
the Pine Barrens to the Barnegat Bay. There are sites for active recreation
such as softball and soccer along with pristine natural areas that offer
a communion with nature.
About RWJBarnabas Health
RWJBarnabas Health is the most comprehensive health care delivery system
in New Jersey, treating over 3 million patients a year. The system includes
eleven acute care hospitals – Clara Maass Medical Center in Belleville,
Community Medical Center in Toms River, Jersey City Medical Center in
Jersey City, Monmouth Medical Center in Long Branch, Monmouth Medical
Center Southern Campus in Lakewood, Newark Beth Israel Medical Center
in Newark, RWJUH in New Brunswick and Somerville, RWJUH- Hamilton, RWJUH-
Rahway and Saint Barnabas Medical Center in Livingston; three acute care
children’s hospitals and a leading pediatric rehabilitation hospital
(Children’s Specialized Hospital), a freestanding 100-bed behavioral
health center, ambulatory care centers, geriatric centers, the state’s
largest behavioral health network, comprehensive home care and hospice
programs, fitness and wellness centers, retail pharmacy services, a medical
group, multi-site imaging centers and four accountable care organizations.
RWJBarnabas Health is New Jersey’s second largest private employer
– with more than 32,000 employees, 9,000 physicians and 1,000 residents
and interns – and routinely captures national awards for its outstanding
quality and safety.
About Community Medical Center
Community Medical Center, a RWJBarnabas Health facility, offers a comprehensive
array of services including sophisticated neurology and neurosurgery services
with a neuro-interventional lab with a bi-plane, and a Level 3 Epilepsy
program for children and adults. Our cardiac care features three cardiac
catheterization labs and elective and emergency angioplasty programs for
patients with heart disease. Patients have access to advanced cancer care
including one of the most sophisticated linear accelerators used for radiation
therapy and a CyberKnife for treating inoperable tumors. Surgical services
include two daVinci robotic surgical platforms, and the hospital’s
commitment to technology is evidenced by access to advanced imaging equipment
not typically found in a community hospital. As a trusted provider of
maternal and children’s services, a Level 2 special care nursery
with onsite neonatologists for newborns requiring special care, a dedicated
pediatric unit and a pediatrician in the Emergency Department are provided.
Community Medical Center’s cancer program has been accredited by
the Commission on Cancer of The American College of Surgeons since 1986
and is the recipient of the Outstanding Achievement Award, one of only
two cancer programs in New Jersey to earn this designation, and also offers
an accredited Breast Center. The Joint Commission has awarded the hospital
their Gold Seal of Approval for the care of Stroke, Acute Coronary Syndrome,
Heart Failure and Total Joint Replacement – Hip and Knee and our
Cardiac Rehabilitation program.
About CBS EcoMedia Inc.
At EcoMedia, we’re propelled by the desire to create positive social
change; that’s been our mission since we founded the company in
2002. In 2010, after successfully partnering with CBS on a wide range
of environmental projects, EcoMedia became the newest addition to the
CBS Corporation portfolio, exponentially scaling our reach across television,
radio, interactive, publishing and outdoor media.
Through our patent-pending EcoAd, WellnessAd and EducationAd programs,
an innovative twist on traditional advertising, advertisers are able to
support much-needed local projects which in turn creates jobs, saves taxpayer
money and improves the quality of life in communities nationwide. In the
process, we’re fundamentally altering the advertising landscape,
elevating the ordinary, traditional commercial – and media, in general
– into a catalyst for tangible, quantifiable social change. Please
visit ecomediacbs.com, like us at facebook.com/EcoMediaCBS or follow us
By participating in EcoMedia’s EcoAd, WellnessAd and EducationAd
advertising programs, EcoMedia’s advertisers agree to provide funding
for projects we believe will have a beneficial effect upon the environment,
health and/or education within local communities. EcoMedia’s advertising
programs are not certification programs nor are the EcoAd, WellnessAd
or EducationAd logos seals of approval. EcoMedia does not in any way certify,
endorse or make any representations about EcoMedia program advertisers,
their products or services.